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RogueLogic
What we doSEOEnterprise SEOAEOPPC and paid AIGoogle AdsMeta AdsBing AdsDigital PRAI and automationWeb designCompetitor ReconAnswer monitoringVisibility modelWho we helpEnterprise (large & complex sites)ManufacturingProfessional servicesEngineeringSaaSLegalHealthcareThinkingInsightsCase notesFAQ hubPricingAbout0330 165 8213
Pricing

Stated openly. From £1,500 a month.

No mystery, no rate card behind a form. Three senior-led tiers, and what each one covers stated plainly.

The short answer

Rogue Logic publishes three monthly tiers, all excluding VAT: Signal at £1,500 for one service run properly, System at £3,500 for two or three disciplines run as one system, and Full stack at £6,000 for the whole engine plus automation. Above them sits Enterprise, a custom-scoped programme for companies running growth at scale, priced to the outcome. You buy the outcome, not a timesheet, and our own platform runs the repetitive delivery, so the senior time goes further than the same money spent manually.

There is no setup fee, no separate tools charge and no commission on media spend. Minimum term is three months, then thirty days' notice. Most UK agencies of this size quote privately; publishing the numbers is the point.

Price summary
SignalFrom £1,500
System£3,500
Full stack£6,000
EnterpriseCustom
Media commissionNone
Setup feeNone
Signal
£1,500 + VAT/mo
Senior-led

One service, run properly.

Best for
One core discipline: SEO, paid, digital PR or AEO.

The full cycle on a single discipline of your choiceAI-visibility baseline, set up and monitored as standardThe published visibility model, yours to keepClean measurement from day one, GA4 and Search ConsoleMonthly senior-led report and one callOne senior lead who owns the account
System
Most chosen
£3,500 + VAT/mo
Senior-led

Two or three disciplines, run as one system.

Best for
Growing companies ready to run search, paid and PR together.

Everything in Signal, at broader scopeSEO plus AEO, one or two paid channels and digital PR as neededPriced below stacking three single servicesAd platforms live where the model says they payAutomation baked into deliveryMonthly re-scoring against the published model
Full stack
£6,000 + VAT/mo
Senior-led

The whole engine, at pace.

Best for
The top of our range, for companies that want everything.

Everything in SystemThe full range, all ad platforms and paid AIBespoke automation build for your operationsPriority senior time and velocity
Enterprise
Custom
Senior-led

The whole function, dedicated, at scale.

Best for
Large or complex sites where growth is a board-level priority.

A dedicated senior team and a named strategistEvery discipline run as one system, at scaleBespoke systems and board-level reportingCustom commercial terms, scoped to your programmeSee our enterprise SEO offering for the detail

How the pricing works

You buy a tier, not hours

You buy the outcome, not a timesheet. Our own platform runs the repetitive delivery, which is why the senior time in each tier goes further than the same money spent manually.

No setup fee

Onboarding, keyword research and your page-by-page strategy are covered by month one.

Tools included

The tools we run your account with are built into the price. No surprise line items.

One-off work

Audits and migrations are scoped as fixed-price projects. Custom systems and automation builds run at £750 + VAT a day, or a fixed-scope package, so you know the total before we start.

Every tier includes the same monthly report, on fixed measures. See what the reporting shows.

Day rate, not a retainer

Prefer to buy a day, not a month?

Not every job needs a monthly retainer. When you want senior help on one specific problem, we work by the day, or scope it as a fixed-price package so you know the total before we start.

£750 + VAT / day

Or a fixed-scope package for larger builds.

Scope a day →

Advisory and strategy

Senior time on the exact problem in front of you, not a workshop and a deck. You leave with a decision you can act on.

Automation and custom systems

We come in, connect the tools you already use and build the system that runs the busywork. The same work behind our AI and automation service.

Audits and migrations

Scoped as fixed-price projects, so a one-off piece of work never turns into an open-ended bill.

Trust earned on a small piece first

We prove it on something real and low-risk before we go near the parts that would hurt if they broke. You own everything we build.

Building a system rather than buying advice? See AI and automation.

Paid ads, per platform

One ad platform is included. Extra platforms are the add-on.

Paid and AI ads is a full discipline, not a bolt-on, and your retainer includes one ad platform, fully managed. It is only running additional platforms, a second or third channel like Google, Meta or LinkedIn alongside the first, that adds a supplemental monthly fee, set by that platform’s ad spend. The fee is fixed up to £5,000 a month in spend, then scales to a custom rate.

Per additional platform, per month
Up to £1,000 a month in ad spend+£750 + VAT/mo
£1,000 to £3,000 a month+£1,000 + VAT/mo
£3,000 to £5,000 a month+£1,250 + VAT/mo
More than £5,000 a monthScales, custom
How the add-on works
  • Your retainer already includes one ad platform, managed. The fees below apply to each additional platform.
  • Add a second or third platform (Google, Meta, Bing) and each one adds a fee, set by its own ad spend.
  • The fee is fixed up to £5,000 a month in spend on a platform. Above that it scales to a custom rate.
  • No setup fee, no markup on media. You pay the platforms directly. Three-month minimum.
Web design

A website built for AI and search.

Bespoke, lightning-fast websites engineered to rank and be cited from day one. You buy into a best-in-class build we host and manage, the kind of zero-error, high-performance site that usually costs tens of thousands, for less.

Bespoke build
From £5,000+ VAT

A custom site, hand-built for speed, technically flawless and structured for SEO and AI. Scoped and priced on the call to what you need.

Hosting and management
From £100+ VAT / mo

Hosted and managed on our own platform, kept fast, secure and technically healthy. We host and manage the sites we build.

How we build websites →
What is not included

The things we will not quietly bill you for.

Media spend. You pay the platforms directly, we take no percentage.Third-party tooling above £150 a month, agreed in advance.Development time on your own stack. We specify it, your team or ours quotes it separately.Content production beyond the agreed monthly volume.
Questions

Asked on nearly every call.

Is there a minimum term?

Three months, because nothing measurable happens faster than that. Thirty days' notice after it.

Who actually does the work?

The person named on your account. There is no delivery team behind a curtain.

Can we start with a teardown?

Yes. Automated report on your URL, then a call with the strategist to walk through it. Free, and not a sales call in disguise.

Cost guides
Ecommerce website costWebsite maintenance costWeb design cost in the UKPPC management cost in the UKSEO cost in the UK

What every retainer is measured against.

One set of numbers, reconciled to your CRM, reported the same way every month.

Share of answer
of your buying questions
Non-brand organic
share of qualified clicks
Pipeline from organic
reconciled to your CRM

Sample figures. Your numbers are baselined in week two and reported against that.

Forty-five minutes, and you will know which tier you need.

Book a discovery call